SiriusDecisions Sales Leadership Exchange Contact
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Program

Track Sessions

Focused working sessions on sales leadership, sales operations and sales enablement — the practical detail behind the keynotes at the SiriusDecisions Sales Leadership Exchange.

Session Format

How the breakouts were built

The Sales Leadership Exchange programme combined keynote sessions, track sessions and practitioner case studies. Track sessions concentrated on specific disciplines inside B2B sales leadership, so delegates could go deep on the areas their teams were actively changing rather than survey everything at surface level.

  • Keynote Sessions — shared, big-room framing on the state of B-to-B sales.
  • Track Sessions — smaller rooms organised around sales leadership, sales operations and sales enablement practice.
  • Practitioner Case Studies — client teams describing how the work was actually done in their organisations.

One session documented for the 2015 programme was “Intelligent Growth 2015: The State of B-to-B Sales,” presented by Colleen Honan.

Tracks

What the tracks covered

Track sessions addressed the operating concerns of B2B sales, sales operations, sales enablement and channel sales leaders.

  • Sales Leadership

    Leadership practice for teams that own revenue targets, including forecasting discipline and how leaders keep pipeline conversations honest.

  • Sales Operations

    The systems and processes behind the forecast: process design, data quality and the operational rhythm that turns activity into predictable revenue.

  • Sales Enablement

    Content, coaching and adoption — the work that puts research, playbooks and buyer insight into the hands of sellers who use them.

  • Channel Sales

    Managing partners and channel motions, including the alignment work that keeps partners and direct selling teams pulling together.

Two-Day Programme

2015 agenda expanded to two days

The 2015 agenda at the Rancho Bernardo Inn in San Diego, California, ran across two days — February 25 and 26, 2015 — giving track sessions more room and allowing delegates to follow a discipline through several consecutive sessions rather than one slot.

Featured keynote speakers that year included Dr. James Canton, CEO of the Institute for Global Futures, and Lee Cooper, VP Global Sales & Marketing at GE. Sponsors for the 2015 event included Brainshark, CallidusCloud, ClearSlide and Lattice Engines.

The 2017 Exchange followed at the Fairmont Princess in Scottsdale, AZ, February 22–24, 2017, with presentations made available to view through SiriusDecisions.

Program Agenda Speakers
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Session rooms run in parallel tracks across the Exchange programme.

Reference

Exchange details on record

Year Dates Venue Location
2015 February 25–26, 2015 Rancho Bernardo Inn San Diego, California
2017 February 22–24, 2017 Fairmont Princess Scottsdale, AZ

Questions about track sessions, registration or sponsorship can be sent to the SiriusDecisions Events team at sdevents@siriusdecisionssle.com.