Why Attend?

Why Attend SiriusDecisions SLE?

The Art and Science of Sales: Achieving Balance

SiriusDecisions Sales Leadership Exchange is an event designed for b-to-b sales, sales operations, sales enablement and channel sales leaders. If you’re responsible for leading growth across direct and indirect selling resources, this event will bring you intelligence from world-class research to help you understand the critical priorities your function should be driving.

What should you expect from the Sales Leadership Exchange?

  • Learn how to blend intuition and intellect to create the best strategy to exceed your growth expectations
  • Understand why complacency with the status quo when leading a sales organization will leave customers unsatisfied and benefit your competition
  • Walk away with new insight on how vendors are working with sales organizations to provide offerings that will increase productivity


This three-day event provides a unique opportunity to network with an elite community of 200+ b-to-b sales, sales enablement, sales operations and channel sales leaders. No other event gives you better networking opportunities with other b-to-b sales leaders!

Chief Sales Officer/VP of Sales

  • Learn how to design and implement a best practice sales structure aligned with your buyer
  • Understand the critical next steps to attract, onboard and retain top-performing resources to increase average attainment across your organization

Sales Operations Leader

  • Understand the best practices behind driving customer engagement and post-sale activities to improve retention and satisfaction
  • Learn how to support sales managers by using sales intelligence, derived from analysis for impactful coaching

Sales Enablement Leader

  • Hear the SiriusDecisions framework that provides the structural blueprint for best practices within the sales enablement function in b-to-b organizations
  • Learn ways to better recruit and retain top-performing sales talent to create an organization of competent and tenured sales reps

Channel Sales Leader

  • See a new model to help you recruit the right partners and assess their performance partners
  • Understand how to manage margin and revenue in your partner community through proper pricing and discounts


Melissa Madian ‏@MelissaMadian
Enjoying all the great insights & ideas on how to build world-class sales teams at #SDSalesX
Sharon Little ‏@SalesCraft
Killer presentation from Patrick Hodges of @blackbaud on Sales Manager play books. @siriusdecisions #SDSalesX #salesenablement